The Face Shop has been dedicated to providing high-quality, natural skincare and beauty products to its customers for two decades now. The brand’s philosophy is centred around the idea that beauty should be accessible to everyone, and that it should come from natural, sustainable sources. The Face Shop draws inspiration from both traditional Korean beauty rituals and modern science to create products that are effective, innovative, and gentle on the skin. With a commitment to social responsibility and a passion for innovation, The Face Shop continues to evolve and adapt to meet the changing needs of its customers.
How It All Began
Founded in 2003 with the mission to create beauty products that were gentle on the skin and made with natural ingredients. The brand started with one store in Myeongdong, Seoul, but soon expanded rapidly throughout Korea.
A Milestone In The Journey
In 2004, The Face Shop opened its first international store in Taiwan, marking the beginning of the brand’s global expansion. In the following years, they expanded to other countries, including the United States, Canada, and Singapore.
In the Now
The brand has rapidly expanded to become a global leader in the beauty industry, with over 2,600 stores in 29 countries, including the United States, Canada, South Korea, and Malaysia. The brand offers a wide range of natural skincare, makeup, and beauty products that cater to various skin types and concerns. From cleansers, toners, and moisturizers to serums, masks, and makeup, The Face Shop has everything you need to achieve healthy, glowing skin.
Did You Know?
The Face Shop collaborated with Disney and released limited edition collections featuring popular Disney characters. The launch includes highly sought-after trends such as colour-correcting cushion compacts adorned with Disney princess packaging, princess-inspired nail decals, and an exclusive formula not yet available in the United States: a primer explicitly created for cushion makeup usage, packaged in a pastel-toned Daisy Duck tube.