Bvlgari is a world-renowned luxury brand known for its high-end jewellery, watches, fragrances, and accessories. Founded in Rome, the brand has since become an iconic symbol of Italian craftsmanship and innovation. Bvlgari’s commitment to quality and style has earned it a place among the most sought-after luxury brands in the world.
How It All Began
Bvlgari was founded by Sotirios Voulgaris, a Greek silversmith who migrated to Italy in 1881. In 1884, he opened his first store in Rome, specialising in exquisite jewellery and silverware. Over time, the brand gained popularity among the elite and aristocrats, eventually expanding to other countries.
A Milestone In The Journey
In 1992, Bvlgari marked a significant milestone by diversifying its product line and venturing into the fragrance industry with the launch of its first perfume, Eau Parfumée au Thé Vert. This unisex fragrance quickly captured the market’s attention and became an instant hit, paving the way for Bvlgari’s success in the perfume industry.
In the Now
Today, Bvlgari has a global presence, with over 320 stores worldwide. The brand’s product line includes jewellery, watches, fragrances, leather goods, and accessories, all crafted with the same attention to detail and quality that made Bvlgari a household name. The company’s flagship store is still located in Rome, where visitors can marvel at the exquisite jewellery and timepieces on display.
Did You Know?
Bvlgari has a long history of creating unique and exquisite jewellery pieces for some of the most iconic women in Hollywood. Over the years, the brand has dedicated custom-made jewels to Marilyn Monroe, Sophia Loren, Lauren Bacall, Sharon Stone, Charlize Theron, Angelina Jolie, and many more. Not only that, but legendary actress Audrey Hepburn was also a fan of the brand and was often seen shopping at the Bvlgari store in Rome during the filming of ‘Roman Holiday’ in 1953. She bought several precious items, including solid gold pins, cigarette cases, compacts, and evening bags.
